Pure Water has made a name for itself in the beauty industry with its proprietary water bottle and glasses.
But the brand is no longer selling its products in the US, and now it’s expanding into Asia.
In Japan, Pure Water launched its first Pure Water Beauty Lab on Monday.
The brand’s new Pure Water Cosmetics & Spa products include a range of cleansers and makeup.
Pure Water is also expanding into the Philippines.
Purewater Cosmetics&Spara Spa have already launched in Japan, but Pure Water’s products are also available in the Philippines, Singapore, Thailand and Taiwan.
For Pure Water, the Philippines is the country with the most beauty brands, and this is one of the reasons why the brand plans to expand.
“The Philippines has a great number of beauty brands that we can partner with to make this business here profitable,” said Risa Otero, co-founder and chief executive officer of Pure Water.
The Philippines was the third country Pure Water chose to launch its Philippine beauty brand.
The first two are in the Asia Pacific region.
But the Philippines’ beauty industry is not the only country that Pure Water can expand into.
PureWater Cosmetics and Spa have been expanding into Mexico and Indonesia.
This expansion could give Pure Water a foothold in the region, and the Philippines will be a key market for the brand.
According to Analytics firm Kantar Worldpanel ComTech, the region has the second largest beauty market in the world.
Analysts are predicting that Purewater’s Philippine beauty business could grow to more than $100 million by 2020, with the Philippines accounting for more than 10 percent of the business.
PureWater Cosmas spa has also been expanding in Indonesia.
The brand is now selling the spa’s cosmetics, including Pure Water Pure Water Color cosmetics and Pure Water Original and Essence cosmetics.